Note: This is an XPRESS Exclusive ad format;

Summary

Embed a YouTube™ video as an advertisement - but unlike the standard YouTube ad, when the user clicks on the video, it opens and plays in a modal instead of in the sidebar, with an optional message below the embedded video. Set any width or height while being responsive and mobile friendly. It even tracks plays and views in a less-than-perfect but clever manner.

Examples / Ideas

Here are some examples or ideas for this ad format:

Event Tracking

In addition to core event tracking, this ad format also tracks these events:

  • Loads: How many times the video was fully loaded on the page
  • Plays: How many times the video was played
  • Pauses: How many times the video was paused
  • Watched 25%: How many times at least 25% of the video was watched
  • Watched 50%: How many times at least 50% of the video was watched
  • Watched 75%: How many times at least 75% of the video was watched
  • Completions: How many times the video was watched until the very end

Setup / Inputs

These are the fields / inputs taken to generate this ad. In general, inputs are not required. That said, these inputs are how you customize the ad!

  • YouTube Video URL: The URL link of the video you want to display
    Default value:
    https://www.youtube.com/watch?v=3khELuQs8Aw

  • Width: The width of the ad, in pixels
    Default value:
    300

  • Height: The height of the ad
    Default value:
    250

  • Destination: Where the user should be taken when they click the 'Additional Text' which can be set below
    Default value:
    http://broadstreetads.com

  • Popup Height: The height of the video popup
    Default value:
    400px

  • Popup Width: The width of the video popup
    Default value:
    500px

  • Additional Text: Additional text that should be places below the video
    Default value:
    [empty]

  • Additional Text Linked?: Should the additional text be linked to the destination?
    Default value:
    True

  • Pop Immediately?: Should the popup show immediately?
    Default value:
    True

  • Cap: If the popup is immediate, the number of times the pop should show per 'Display Period'
    Default value:
    1

  • Period: If the popup is immediate, Default is 1 day. The number of seconds that should pass before the pop is displayed to the user again
    Default value:
    86400

Embed An Example In Your Media Kit

Customers who wish to embed the example on some "Media Kit" page on their website can do so in one of two ways:

  • Option 1: If you have Wordpress and the Broadstreet plugin, you can use this shortcode anywhere in any post to render the example.

    [broadstreet ad="63285"]
  • Option 2: If you do not have Wordpress, or choose not install the Broadstreet plugin, you can embed this javascript code snippet into your post:

    <div street-address="63285"></div><script>
    (function(d, s) {
      // CLICK MACRO AND CONFIGURATION SECTION
      var destination = '%%CLICK_URL_ESC%%';
      // DO NOT EDIT BELOW THIS LINE
      var js, bjs = d.getElementsByTagName(s)[0];
      js = d.createElement(s); js.async = true;
      js.src = "//ad.broadstreetads.com/display/63285.js?sa=1&"
        + (window.broadstreet ? 'init=0' : '')
        + (destination.indexOf('CLICK_URL_ESC') >= 0
          ? '' : '&destination=' + destination);
      bjs.parentNode.insertBefore(js, bjs);
    }(document, 'script'));</script>