Note: This is an XPRESS Exclusive ad format;

Ad Preview

Summary

This is a special tool for tracking the performance of sponsored posts or advertorials. Simply create this ad, and you will receive instructions on how to start tracking content on the next page. It will only take a minute or two to start tracking your content.

Event Tracking

In addition to core event tracking, this ad format also tracks these events:

  • Views: Number of times this content was viewed
  • Unique Views: The number of times this content was viewed by unique users
  • Text Selection: Text that may have been selected
  • Time On Page: The amount of time the user spent on the page
  • Complete Reads: The number of users who likely read the entire content
  • Link Clicks: A link click. It could be to exit a page, view a picture, or other action

Setup / Inputs

These are the fields / inputs taken to generate this ad. In general, inputs are not required. That said, these inputs are how you customize the ad!

  • Final URL of Content: This is the final URL of your posted content. You only need this for reporting, so running this content tracker first and entering this later is OK.
    Default value:
    [empty]

Embed An Example In Your Media Kit

Customers who wish to embed the example on some "Media Kit" page on their website can do so in one of two ways:

  • Option 1: If you have Wordpress and the Broadstreet plugin, you can use this shortcode anywhere in any post to render the example.

    [broadstreet ad=""]
  • Option 2: If you do not have Wordpress, or choose not install the Broadstreet plugin, you can embed this javascript code snippet into your post:

    <div street-address=""></div><script>
    (function(d, s) {
      // CLICK MACRO AND CONFIGURATION SECTION
      var destination = '%%CLICK_URL_ESC%%';
      // DO NOT EDIT BELOW THIS LINE
      var js, bjs = d.getElementsByTagName(s)[0];
      js = d.createElement(s); js.async = true;
      js.src = "//ad.broadstreetads.com/display/.js?sa=1&"
        + (window.broadstreet ? 'init=0' : '')
        + (destination.indexOf('CLICK_URL_ESC') >= 0
          ? '' : '&destination=' + destination);
      bjs.parentNode.insertBefore(js, bjs);
    }(document, 'script'));</script>