Ad Formats

Exit Intent Pop-up

Summary

An ad before they leave your site! Pop-up in the middle of the page when the reader moves their cursor towards the address bar (when they are deciding to leave the page). Simply upload a graphic and guarantee it’s the last thing they see – suited for desktop devices.

Event Tracking

In addition to core event tracking, this ad format also tracks these events:

  • Official View: The number of times the ad was presented to a user (not the number of times it served)
  • Close: The number of times the ad was manually closed by the user

Setup / Inputs

These are the fields / inputs taken to generate this ad. In general, inputs are not required. That said, these inputs are how you customize the ad!

Inputs
Default
Description
Ad Image
Default Value
The image to display inside the roadblock
Destination (optional)
[empty]
Where the user is taken when the ad in the roadblock is clicked
Width
600
The width of the roadblock - usually the width of the image you uploaded
Description (optional)
[empty]
Any additional text you'd like to add underneath the image
Padding
10
The amount of padding, in pixels, to have between the edge of the roadblock and its content
Cap
1
The number of times the popup should show per 'Display Period'
Display Period
86400
Default is 1 day. The number of seconds that should pass before the popup is displayed to the user again
Once per Page
False
Limit the pop to 1 time per page?

Embed An Example In Your Media Kit

Customers who wish to embed the example on some "Media Kit" page on their website can do so in one of two ways:


Option 1: If you have Wordpress and the Broadstreet plugin, you can use this shortcode anywhere in any post to render the example. 

[broadstreet ad="114393"]

Option 2: If you do not have Wordpress, or choose not install the Broadstreet plugin, you can embed this javascript code snippet into your post: 

<div street-address="114393"></div><script>
    (function(d, s) {
    // CLICK MACRO AND CONFIGURATION SECTION
    var destination = '%%CLICK_URL_ESC%%';
    // DO NOT EDIT BELOW THIS LINE
    var js, bjs = d.getElementsByTagName(s)[0];
    js = d.createElement(s); js.async = true;
    js.src = "//ad.broadstreetads.com/display/114393.js?sa=1&"
        + (window.broadstreet ? 'init=0' : '')
        + (destination.indexOf('CLICK_URL_ESC') >= 0
        ? '' : '&destination=' + destination);
    bjs.parentNode.insertBefore(js, bjs);
    }(document, 'script'));</script>