Ad Formats

Roadblock / Pop-up

Summary

“Pop-up” with a graphic when a reader opens your page. Big and sure to be seen, this will be a valuable advertising spot for your site. Use an advertiser’s graphic, leave room for an optional caption, and configure the pop-up rate (the ad’s default displays once per page load every 5 minutes).

Event Tracking

In addition to core event tracking, this ad format also tracks these events:

  • Official Views: The number of times the ad was presented to a user (not the number of times it served)
  • Closes: The amount of times the ad was closed.

Setup / Inputs

These are the fields / inputs taken to generate this ad. In general, inputs are not required. That said, these inputs are how you customize the ad!

Inputs
Default
Description
Ad Image
Default Value
The image to display inside the roadblock
Destination
http://broadstreetads.com
Where the user is taken when the ad in the roadblock is clicked
Padding
10
The amount of padding, in pixels, to have between the edge of the roadblock and its content

Embed An Example In Your Media Kit

Customers who wish to embed the example on some "Media Kit" page on their website can do so in one of two ways:


Option 1: If you have Wordpress and the Broadstreet plugin, you can use this shortcode anywhere in any post to render the example. 

[broadstreet ad="30417"]

Option 2: If you do not have Wordpress, or choose not install the Broadstreet plugin, you can embed this javascript code snippet into your post: 

<div street-address="30417"></div><script>
    (function(d, s) {
    // CLICK MACRO AND CONFIGURATION SECTION
    var destination = '%%CLICK_URL_ESC%%';
    // DO NOT EDIT BELOW THIS LINE
    var js, bjs = d.getElementsByTagName(s)[0];
    js = d.createElement(s); js.async = true;
    js.src = "//ad.broadstreetads.com/display/30417.js?sa=1&"
        + (window.broadstreet ? 'init=0' : '')
        + (destination.indexOf('CLICK_URL_ESC') >= 0
        ? '' : '&destination=' + destination);
    bjs.parentNode.insertBefore(js, bjs);
    }(document, 'script'));</script>