Ad Formats

Sneaker (Click to Call on Mobile)

Summary

This is an ad format that "sneaks" up from the bottom of the page. The actual banner or image can be any size, but wide and short ads (728x90s) probably work best. This ad can also be rate limited, so you can minimize the annoyance to users. This specified version opens the phone app with a number pre-filled when the user clicks on the ad in mobile.

Event Tracking

In addition to core event tracking, this ad format also tracks these events:

  • Mobile Clicks: The amount of times the ad was clicked on a mobile device.
  • Desktop Clicks: The amount of times the ad was clicked on a desktop device.

Setup / Inputs

These are the fields / inputs taken to generate this ad. In general, inputs are not required. That said, these inputs are how you customize the ad!

Inputs
Default
Description
Ad Image
Default Value
Image for the Ad.
Image Display Width
728px
The desired maximum width of the ad in pixels or a percentage
Destination
https://broadstreetads.com/
URL to open on Ad click on desktop.
Phone Number
[empty]
The phone number to direct the user to call on click to call on mobile in this format: 855-466-2789. (If this is not entered the ad will default to the destination URL)
Background Color
black
A CSS value (color name, hex, or rgb value) for the background of the sneaker
Show Close Button
False
Show a close button above the slide in
Displays per period
4
The number of times the sneaker should show per 'Display Period'
Display Period
300
The number of seconds that should pass before the sneaker is displayed to the user again
Background Transparent
False
Set to "Yes" if you want the background of the sneaker to be transparent.

Embed An Example In Your Media Kit

Customers who wish to embed the example on some "Media Kit" page on their website can do so in one of two ways:


Option 1: If you have Wordpress and the Broadstreet plugin, you can use this shortcode anywhere in any post to render the example. 

[broadstreet ad="350367"]

Option 2: If you do not have Wordpress, or choose not install the Broadstreet plugin, you can embed this javascript code snippet into your post: 

<div street-address="350367"></div><script>
    (function(d, s) {
    // CLICK MACRO AND CONFIGURATION SECTION
    var destination = '%%CLICK_URL_ESC%%';
    // DO NOT EDIT BELOW THIS LINE
    var js, bjs = d.getElementsByTagName(s)[0];
    js = d.createElement(s); js.async = true;
    js.src = "//ad.broadstreetads.com/display/350367.js?sa=1&"
        + (window.broadstreet ? 'init=0' : '')
        + (destination.indexOf('CLICK_URL_ESC') >= 0
        ? '' : '&destination=' + destination);
    bjs.parentNode.insertBefore(js, bjs);
    }(document, 'script'));</script>