Ad Formats

Super Snapshot

Summary

Does the client want to get noticed? Want to send them a concept really fast? The ultimate simple spec ad, is designed to be simple to create, easy to customize, and keep clickthrough rates high. Use to build awareness, get the word out, and provide legitimately useful information to readers. Highly recommended to catch attention and stop readers in their tracks.

Event Tracking

In addition to core event tracking, this ad format also tracks these events:

  • Video Plays: If any posts contained video, how many times they were played in total

Setup / Inputs

These are the fields / inputs taken to generate this ad. In general, inputs are not required. That said, these inputs are how you customize the ad!

Inputs
Default
Description
Destination URL
[empty]
Where the user should be taken when they click the ad
Upload Photos (Mutliple)
Default Value
A picture to display. If you add more than one, we'll randomly pick one. This will keep the ad fresh and the clickthrough rate high throughout the campaign.
Upload Logo
Default Value
A logo for the client
Advertiser Name

MYSTIC LOBSTER NOW OPEN ON WEST FRONT ST
A headline — usually the advertiser's name. Potentially, with additional information depending on the advertiser's needs — like location awareness or online ordering, etc.
Text

Classic Lobster Rolls, Specialty Lobster Rolls, Bacon Wrapped Lobster Claw, Tacos and Desserts. Order online for carryout or delivery! Seafood, Dessert, Sandwiches Steak. (732) 268-7904 or click to order online.
What the advertiser needs to say. Use the rich text function to bold important notes and make it stand out. Make the client proud!
Width
500px
The maximum width of the ad. This ad is designed to sit in the main column, in-story or below — but can just as easily sit in the sidebar.

Embed An Example In Your Media Kit

Customers who wish to embed the example on some "Media Kit" page on their website can do so in one of two ways:


Option 1: If you have Wordpress and the Broadstreet plugin, you can use this shortcode anywhere in any post to render the example. 

[broadstreet ad="877325"]

Option 2: If you do not have Wordpress, or choose not install the Broadstreet plugin, you can embed this javascript code snippet into your post: 

<div street-address="877325"></div><script>
    (function(d, s) {
    // CLICK MACRO AND CONFIGURATION SECTION
    var destination = '%%CLICK_URL_ESC%%';
    // DO NOT EDIT BELOW THIS LINE
    var js, bjs = d.getElementsByTagName(s)[0];
    js = d.createElement(s); js.async = true;
    js.src = "//ad.broadstreetads.com/display/877325.js?sa=1&"
        + (window.broadstreet ? 'init=0' : '')
        + (destination.indexOf('CLICK_URL_ESC') >= 0
        ? '' : '&destination=' + destination);
    bjs.parentNode.insertBefore(js, bjs);
    }(document, 'script'));</script>