How to avoid ad blockers with Broadstreet. Broadstreet XPRESS is capable of avoiding detection by ad blockers through a combination of technology related to creatives and the use of domain white-labeling. It can be enabled by request for most websites with a few changes to their DNS system (which can very often be performed by the respective domain host).
The first thing to do in regard to DNS is to set up two custom domains/subdomains pointing to ad.broadstreetads.com and cdn.broadstreetads.com
CNAME sponsors.yoursite.com -> ad.broadstreetads.com
CNAME static.yoursite.com -> cdn.broadstreetads.com
After that, we’ll add some entries to recognize the new domains on our end and run a short process to migrate your ads.