Create an Advertiser

Advertisers are the basic building blocks of Broadstreet software. Advertisers are businesses that are purchasing ad space on your website. Before anything else can be done, a new advertiser needs to be added into Broadstreet.  Broadstreet advertisers can be created in just a couple of minutes. You can either utilize the Quick Start lookup when […]

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Impression Pacing for Your Campaign

Some publishers choose to sell their inventory by the number of ad impressions. This creates a question of exactly how quickly those impressions should be delivered, commonly referred to as “campaign pacing” or “impression pacing.”

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