A campaign status report is one of the reports tailored for a publisher’s internal use in Broadstreet. For an overview of all the different reports available in Broadstreet, see the documentation here.
The campaign status report allows you to see how you have campaigns scheduled for your different advertisers over a period of time. The report also provides a quick way to see how those campaigns are doing and if there are some approaching their expiration date.
To understand how to run and download a global campaign status, read through the summary sections below.
Run a Campaign Status Report
In the top menu on your homepage, select Reporting In the dropdown menu, select Active Campaigns
This brings you to the Campaign Status Report page. Here you can see every campaign that is running in the designated times, their status, and their analytics. In the top right you will see two sets of dates. The leftmost date is the time you want to start to display information from and the rightmost date is the last date you want to display information through.
To change the dates your report covers, click inside the date field. A calendar will populate below the field. Use the arrows in the top right of the calendar to move between calendar months and click the day on the calendar to populate it in the field. Click Go! to run your report.
Campaign Status Report Data
The Campaign Status Report defaults to a single day breakdown. It will display basic campaign details such as:
- Campaign Name
- Start and End Date
- Impression Target (if applicaple)
- Weighting
The report also give a daily and overall breakdown of:
- Impressions
- Clicks
- CTR
Lastly, the report will show you a Progress Bar for the campaign. If the campaign has an impression target, you will see if the campaign is on track to meet that goal. If the campaign is not impression targeted, you will see if the campaign is active (and how many placements it has) or if it is paused.
Download a Global Campaign Status Report
If you want to keep a copy of your report, select Download as CSV The CSV file will download onto your local device for later use and review.