Want statistics on your site visitors without the confusion of Google Analytics? 

Site Analytics provides a quick and visually friendly way to see how pages on your site are doing for traffic and engagement. 

In this article we’ll go over the basics of Site Analytics: 

Locate Site Analytics

Navigate to the Web Analytics option in the left menu. 

Set Up the Analysis

The Website Analytics page will open. The first thing you’ll see is a report that defaults to all of your site data. 

To see information about a specific page, copy the webpage URL you want statistics for and paste the link in the search bar.

You can filter the data you see by date. Click the date range to the right of the search bar. In the dropdown, select one of the time periods to filter by. 

You can also click Custom Range to select a specific date range with a calendar. Click Apply when you’re done.

When you’re ready, click Go to the left and see the analytics.

Understanding Site Analytics

There are several sections of analytics. We’ll briefly go over each below: 

  • Page Views – Number of times the page has been opened to view.
  • Unique Readers – Number of unique visits to the page.
  • Complete Articles Read – Percentage of times the entire article is scrolled through based on the total page views.
  • Total Ad Clicks – Number of ads clicked on the page.
  • Top Cities – A list of cities most of your page views are coming from.
  • Top Pages – A list of the most popular pages by page view. If you see a “/” in the list, that signifies your website homepage.
  • Top Referrers – A list of where your page views are coming from on the web.
  • Mobile Users – Percentage of page views from users on a mobile device. 
  • In-Article Clicks – Number of visitor clicks on the page.

There is also a graph that displays the page views of the selected URL. The x-axis of the graph will automatically adjust based on the date range selected. You can click one of the blue dots for more details on the graph. 

Download Analysis

To download a PDF version of your site analytics, click Download PDF in the bottom right corner. Make sure you’ve entered the correct URL and set the desired date range before you export your report. 

The PDF version of the report will open on your screen. Click the down arrow in the top right to save a copy to your device.