How to Set Up an A/B Test

While there isn’t a built-in A/B test functionality if you’d like to do something like create two different banner ads under the same advertiser for the same campaign and see which one has a better click-through-rate, there is a manual way you can do this.

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Loading a Zone over HTTPS

Loading Zone over HTTPS using Broadstreet. If you’ve manually inserted our header ad tag into the HTML markup yourself (rather than using our WordPress plugin) you’ll want to use this header code rather than the default.

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How to Avoid Ad Blockers

It’s tempting to think you can work around ad blockers. Ad blockers make it very convenient for readers to block out ads based on URL patterns, DOM element classes or IDs, etc. They’re a sad reality for advertisers.

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Suggested Sizes for Ads

Need to size specs for specific ads? You really can use any size image, but we do have some recommended sizes for a few of our popular ad formats!

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Tracking Potential Click Fraud

Broadstreet doesn’t offer CPC-based remnant ads and our publishers rarely sell on a performance basis. Because of this we have no need for click fraud detection as a feature of the platform.    

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