The overall report is one of the two reports tailored for sending to advertisers in Broadstreet to show them the analytics of all of their active advertisements. For an overview of all the different reports available in Broadstreet, see the documentation here. This report displays the analytics for individual advertiser ads through a set period […]
All posts by caitlin pike
Campaign Status Report
A campaign status report is one of the reports tailored for a publisher’s internal use in Broadstreet. For an overview of all the different reports available in Broadstreet, see the documentation here. The campaign status report allows you to see how you have campaigns scheduled for your different advertisers over a period of time. The […]
Update a Zone
Sometimes a web page is updated or adjusted and the zones that have been created for them need to be edited. Updating a zone is a simple process of opening the zone settings, making the needed changes, and saving the changes! The directions below walk you through how to edit an existing zone. Locate Your […]
Zone Performance Report
A zone performance report is one of the reports tailored for a publisher’s internal use in Broadstreet. For an overview of all the different reports available in Broadstreet, see the documentation here. The zone performance report allows you to see how the different zones you have set up on your site are performing. Problems with […]
Global Reporting
A global report is one of the reports tailored for a publisher’s internal use in Broadstreet. For an overview of all the different reports available in Broadstreet, see the documentation here. The global report allows you to quickly see how the advertisements across all your advertisers are performing during a given time period in terms […]
Understanding Campaign Weights
Campaigns are the organization of what ads appear in what zones and how often across your site. Sometimes, more than one campaign will be scheduled to display ads in the same zones. Campaign weights are a tool that allows you to control which campaigns will get the most share of voice when multiple campaigns use […]
Create an Advertisement
In order for there to be an advertisement, there must first be an advertiser in Broadstreet. If you have not already created an advertiser, see the documentation here to do so. Advertisements are the actual content that you want displayed to users of your site. Advertisement selections require some research beforehand with our over 100 […]
Clone a Campaign
Sometimes you need to make a campaign that shares similar features and information to an existing one. Rather than going through nearly identical campaign setups, you can simply clone an existing campaign and make the necessary edits from there. A cloned campaign will have all of the same information that the original campaign contains, the […]
Delete an Advertiser
If you have parted ways with an advertiser and no longer need to keep their information you can easily delete them from Broadstreet with a simple two step process. Note that deleting an advertiser cannot be undone and the associated data will be permanently removed. This means that any data, ads, and analytics recorded for […]
Create an Advertiser
Advertisers are the basic building blocks of Broadstreet software. Advertisers are businesses that are purchasing ad space on your website. Before anything else can be done, a new advertiser needs to be added into Broadstreet. Broadstreet advertisers can be created in just a couple of minutes. You can either utilize the Quick Start lookup when […]